Committed to promoting the Order of Christian Funerals and the tradition of Catholic Burial in Catholic Cemeteries.

2022 CCFW Annual Conference
Westin Verasa Napa
January 24 - 27, 2022

2022/01/24 08:00:00

The Catholic Cemetery and Funeral Services of the West’s Annual Conference and Vendor Expo offers a high-quality environment in which those who serve families at Catholic cemeteries, can grow, network and learn. The industry in which we serve is in constant motion and evolving; our cemetery ministry must change to meet these needs. Together let’s meet to explore new ideas, innovative cemetery practices and grow leadership skills. Please check back frequently as this page is updated for the upcoming conference.

Attendee Registration

(Arch)diocese, Cemetery or Funeral Home Members
$450 For Member* Primary Attendee | Additional Attendees Extra
  • Monday Welcome Reception
  • Breakfast | Lunch on Tuesday & Wednesday
  • Wednesday Closing Reception
  • Supplier swag bag
  • A copy of “The Right Way of Death”by Eric Layer
  • Two days of high quality speakers and networking!

Early Bird Ends December 15 – save $100 per attendee

*Non-member rates are an additional $100 per attendee

Download and Print Registration Packet

Supplier Registration

Cemetery or Funeral Home Providers
$450 For Primary Supplier Member* | Additional Attendees Extra
  • Monday Welcome Reception
  • Breakfast | Lunch on Tuesday & Wednesday
  • Wednesday Closing Reception
  • Opportunity for a 3-5 minute presentation during a designated Supplier time-slot. 
  • Option to provide swag, brochures or flyers in the attendee swag bags.
  • A copy of “The Right Way of Death”by Eric Layer

Early Bird Ends December 15 – save $100 per attendee

*Non-member rates are an additional $100 per attendee

Download and Print Registration Packet

CCFW Annual Conference Schedule

Monday, January 24
Travel Day

4:30 PM – 6:30 PM | Welcome Reception

Dinner on your own

Tuesday, January 25
8:30 AM – 9:30 AM  Opening Prayer | Breakfast

9:30 AM – 10:45 AM | Keynote Speaker, Eric Layer

10:45 AM – 11:00 AM | Break

11:00 AM – 12:15 PM | Workshop with Eric Layer

12:15 PM – 12:30 PM | Book Signing Option

12:30 PM – 1:30 PM | Lunch

1:30 PM – 2:30PM | Supplier Presentations

2:30 PM – 3:30 PM | What’s Up What’s New
Roundtable Discussion – Lessons Learned and Resources Gained During a Global Pandemic

3:30 PM – 3:45 PM | Break

3:45 PM – 4:15 PM | Members & Suppliers Meeting

6:00 PM | Dinner on your own

Wednesday, January 26
8:30 AM – 9:30 AM  Opening Prayer | Breakfast

9:30 AM – 10:45 AM | Ms. Anna Schiele – Director of HR, Diocese of Sacramento
“Conflict Resolution”

10:45 AM – 11:00 AM | Break

11:00 AM – 12:00 PM | Supplier Presentations

12:00 PM – 1:30 PM | Lunch

1:30 PM – 3:00 PM | Peter Nobes BBA, MATS – Director of Catholic Cemeteries, Archdiocese of Vancouver
“Life without End: Addressing Death Anxiety through the Virtue of Hope and the Ministry of Catholic Cemeteries”

5:00 PM – 5:30 PM | Mass Celebration

5:30 PM | Closing Reception

Thursday, January 27
9:00 AM – 3:00 PM | Napa Wine Tour Possibility

Travel Day

Schedule will be updated frequently. Check back for most current version.

Meet our Speakers

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Eric Layer

Author, ``The Right Way of Death``

Eric Layer is the author of The Right Way of Death: Restoring the American Funeral Business to Its True Calling. Eric has spent his entire life around funeral service. His parents were married in the chapel of the mortuary where they both worked, and his childhood was marked by firsthand experience with the funeral homes and cemetery where his family built their careers. Today, he leads the death care division as partner at McKee Wallwork + Co., an internationally recognized marketing advisory firm that specializes in generating momentum for stalled, stuck, and stale industries and brands. There, he has consulted for a number of globally recognized funeral brands and has played an integral role in their campaigns, products, and research efforts


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Peter Nobes, BBA, MATS

Director of Catholic Cemeteries, Archdiocese of Vancouver

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Ms. Anna Schiele

Director of HR, Diocese of Sacramento

Thank You Event Sponsors:

Westin Verasa Napa

Hotel Information

A revitalizing respite amid the breathtaking California wine country, The Westin Verasa Napa blends downtown convenience with upscale comfort. Unwind in rejuvenating hotel accommodations with plush furnishings, 24-hour room service, coffee makers and cable channels. Stay just down the road from Oxbow Public Market and right across the street from the famous Napa Wine Train. Immerse yourself in Napa Valley’s world-class wineries and spend some time exploring the vibrant downtown retail and dining district.

$219 plus tax • Resort Fee is Waived

Room rate is valid January 24 – January 28, 2022. Upgrades at a discounted rate also available. Last Day to Book: Wednesday, December 22, 2021

Wine Tour and Lunch

Thursday, January 27 • 9:00 AM – 3:00 PM

CCFW is working to put together an optional tour of the Carmelite House of Prayer, followed by lunch paired with wine tastings and a local Napa Vineyard. Stay tuned for information!

Transportation will pick attendees up from the Westin at 9:00 AM and return us no later than 2:30 PM. Please be sure to plan your return home accordingly.

Early bird price is $150. After December 15, 2021 price will be $175.

Add on this fun activity to your registration!

Thank you participating vendors - we appreciate your support!

Attending (Arch)Dioceses/Cemeteries/Funeral Homes